Didier Malige created effortless hairstyles that complimented Reem Acra’s gowns.
Reem Acra’s inspiration for her spring fashion show was a look back to the designs of the past. “I was thinking about my woman, I was thinking about the couture houses in the early ‘30s through the mid-‘50s.” Stated Reem in a press release, “ I thought about this woman who was living at this time, who used to dress in all these fabulous dresses. If she was living today, what would she want to wear and I translated that time period into this world, and made this collection very sculptural, very couture…but light and airy with a modern twist. Lots of cut-outs, very fresh and transparent.”
The hairstyles, of course, must match and compliment the gowns. Didier Malige of Art Partner designed hairstyles that are reminiscent of that era (think Veronica Lake or Jean Harlow), yet modern and fresh. “For the hair we are enhancing the natural texture, going for lightness,” said Didier in a press release. “We are draping the hair like Reem’s designs show draping the fabric for a beautiful silhouette.”
“To get the natural texture we want, it’s very important to start with clean hair. If a model arrives with too much product in her hair from another show, we shampoo it backstage and gently blot it to remove excess moisture.
Whether we shampoo the hair first or start with clean, dry hair, the next step is to make a low side part, not too precise. Then we saturate the hair from roots to ends with René Furterer Volumea volumizing conditioning spray---no rinse, gently massaging product into the hair. It’s so light that we can use a lot without weighing hair down.
Parted hair is pushed on the right side of the part to sweep across the forehead on a diagonal line above the brow, and clipped into place with crease-less hair clips from Japan to prevent any dents while hair is setting.
To bring out the natural texture, we blow-dry hair using a YS Park diffuser, aiming the nozzle downward to keep the hair down. Diffusing the hair helps to keep the hair in place, eliminates frizz—we want texture, but not frizz—and gives more control. If the model’s natural texture is too curly or too wavy for the finished look, we’ll break it down with our hands.
While hair is still slightly damp, we pump some René Furterer Volumea volumizing foam – no rinse into the palm of the hand, then dip a comb into the foam, and comb it over the clipped hair in front. It’s like frosting a cake! The foam helps to keep the direction of the hair above the brow intact. Hair is also clipped with crease-less clips in back, in a row or two below the crown, to help keep the lengths from separating. The models are then sent to makeup while hair “sets.”
Before the models are dressed, we remove all clips and gently break up the hair with our hands. Next, we spray hair in back with René Furterer Naturia dry shampoo and brush it out to enhance the texture. Depending on the model’s natural texture, the back may be straighter if hair is finer, or more textured. If needed, we might use a curling iron to finesse the ends a bit. We tuck hair behind the ears and loosen one piece to fall in front of the ear to give hair a fresher, more effortless effect. Last, we give hair in the fringe area a light misting of René Furterer Vegetal Finishing Spray for extra hold and to leave a beautiful satiny sheen.